Thursday, July 07, 2005

The Toronto Typographical Design

The Toronto proprietary typographical design was created exclusively for the Toronto branding project and the owners of the brand. It was not inspired by any font, although it is reminiscent of some original Huron signs. But above all, it is a graphic and typographical interpretation of what Toronto stands for. It is clear, simple and easy to read; yet it is creative, different, organic, and imaginative, as the city itself.

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